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BARAKA imagines a quick-service restaurant where Middle Eastern ingredients meet Mexican-inspired flavours. Bowls and wraps made for people on the move, with a brand that feels anything but rushed. We developed an expressive identity around the idea that even the quickest meal can bring a little joy to someone’s day.

Client

Concept

Year

2026

Industry

Food & Beverage / QSR

Services Provided

Brand Concept, Brand Identity, Packaging, Communication Design, Campaign Concept, Retail Branding, Activation

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BARAKA needed to be instantly recognisable in a busy, competitive food category. The identity combines the familiarity of a neighbourhood food spot with the energy of street culture, using a vibrant visual system designed for everything from takeaway packaging to restaurant walls.

A little Baraka, daily

A small everyday blessing that added humour, warmth, and familiarity beyond fast food.

A little Baraka, daily

A small everyday blessing that added humour, warmth, and familiarity beyond fast food.

A little Baraka, daily

A small everyday blessing that added humour, warmth, and familiarity beyond fast food.

Made to stand out

Bold typography, vivid colours and illustrated ingredients create a loud, approachable, food-first identity inspired by street signage.

Made to stand out

Bold typography, vivid colours and illustrated ingredients create a loud, approachable, food-first identity inspired by street signage.

Made to stand out

Bold typography, vivid colours and illustrated ingredients create a loud, approachable, food-first identity inspired by street signage.

Branding people carry

The identity extends across bowls, wraps, menus and packaging, carrying the brand beyond the restaurant into everyday life.

Branding people carry

The identity extends across bowls, wraps, menus and packaging, carrying the brand beyond the restaurant into everyday life.

Branding people carry

The identity extends across bowls, wraps, menus and packaging, carrying the brand beyond the restaurant into everyday life.

Taking Baraka to the streets

Build Your Blessing turns a food cart into a playful experience where people create their own meals, bringing the brand’s generosity to life.

Taking Baraka to the streets

Build Your Blessing turns a food cart into a playful experience where people create their own meals, bringing the brand’s generosity to life.

Taking Baraka to the streets

Build Your Blessing turns a food cart into a playful experience where people create their own meals, bringing the brand’s generosity to life.

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The BARAKA concept shows how a quick-service restaurant can develop a memorable character without losing its everyday accessibility. With a distinctive identity, flexible packaging system, retail applications and activation ideas, the brand is designed to work as convincingly on a takeaway bowl as it does on a storefront or outdoor campaign.

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(works)

(02)

(works)

More Works

More Works

More Works

Veyl

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Veyl

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Qaith

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Qaith

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(FAQs)

(08)

(FAQs)

FAQ.

Good work starts

with clarity. Here’s what working with Made Forth looks like.

What exactly does Made Forth do?

Who will actually be working on our business?

Can you handle both design and build?

Do you offer brand strategy too?

What exactly does Made Forth do?

Who will actually be working on our business?

Can you handle both design and build?

Do you offer brand strategy too?

Baraka

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Baraka

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Client

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Industry

Services Provided

Solutions

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Solutions

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A little Baraka, daily

A little Baraka, daily

A little Baraka, daily

Made to stand out

Made to stand out

Made to stand out

Branding people carry

Branding people carry

Branding people carry

Taking Baraka to the streets

Taking Baraka to the streets

Taking Baraka to the streets

The Impact

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The Impact

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FAQ.

Good work starts

with clarity. Here’s what working with Made Forth looks like.